Chaos Wrangling Services

We wrangle three things: your operations, your marketing, and your website. Pick one, or let us build them to work together — because when your back-end, your brand, and your online presence are finally speaking the same language, that's when the real growth happens.

Where Are You
Right Now?

  • Got a five-alarm fire blazing and need a plan before the weekend? The SOS Session is your rapid-response triage — we dig in, find the root, and hand you a no-BS action plan within 48 hours.

  • Sensing something lurking under the surface but can't quite put your finger on it? The Deep Dive is your go-to — and it's our most popular for a reason.

    Most popular

  • Know exactly what's busted and ready to roll up your sleeves? The Full Roundup is where we get our hands dirty together — no handing you a report and wishing you luck.

  • Already got your ducks in a row and just need a strategic partner for the next leg of the journey? The Long Haul has your back — fractional COO-lite, without the six-figure salary commitment.

  • Still camping out on Instagram or haven't staked your claim online yet? The Homestead is your starting point — clean, professional, and live fast. Let's plant those roots.

  • Already selling but feel like your digital front door is letting folks slip by? The Storefront is our most-loved option for turning curious visitors into happy customers.

    Most popular

  • Growing faster than your favorite pothos? If you're ready for automation, bookings, and a site that practically runs itself, The Full Spread is your ticket to smooth, sustainable growth.

  • Spending on ads, posting religiously, maybe even paid someone to "fix it" — but the needle won't budge?

    The Brand Roundup is your reality check. We dig into what's actually working, what's quietly bleeding money, and hand you a ranked action list within two weeks.

  • Been winging it long enough that it's starting to show? The Brand Playbook is your foundation. We nail down who your best customer actually is, build your positioning and messaging, and hand your team a 6-month trail map they can actually ride from.

  • Have a budget, maybe even a team — but no one's actually setting the direction? The Chief Marketing Partner puts Fortune 500 marketing leadership in your corner, owning your marketing function at a fraction of the CMO price tag.

Not ready for a full engagement yet?

The Trail Map | The Saddle Up | The Homestead Circle

Monthly tools, templates, and guidance — starting at $39/month.

→ Explore Memberships

Your business is running.

It's just running you.

When the chaos is louder than the growth, it's time to wrangle it. We dig into what's actually broken — not what you think is broken — and build the systems, processes, and clarity to get your operations out of your way and back on your side.

Clear pathway to business growth through operations consulting and process optimization.

"I'm drowning and need help yesterday."

The SOS Session: Triage for Your Chaos
For one urgent fire that needs to be put out now
Timeline:
1-2 weeks
Investment: $1,750–$2,750
With Website Audit: $2,250–$3,250

    • You've got one specific dumpster fire that needs to be put out NOW

    • You're too close to the problem and need someone to say the thing everyone's thinking but won't say

    • You want rapid clarity on what's actually broken versus what you think is broken

    • You're spending on marketing or ads and something clearly isn't converting — but you can't figure out where the break is

  • 90 laser-focused minutes digging until we hit the root of the problem — asking the annoying questions nobody else will. Within 48 hours, you get a no-BS action plan with 3–5 concrete steps you can implement right away.

    • 🗺️ Strategy — Quick pre-work and a 90-minute triage call where we get nosy and name the real problem, not just the smoke.

    • 🔨 Build — 5 Whys and a priority map so you know exactly what fire to put out first (and what can wait).

    • 📋 Deliverables — A straight-shooting action plan with 3–5 moves, a 30-day timeline, and who needs to do what.

    • 🛠️ Tools & Integrations — Optional Website Operational Audit if your site is part of the mess — speed, mobile, checkout, SEO, ranked by impact.

    • 🤝 Support — A 30-minute follow-up a couple weeks later to make sure the plan isn't just sitting in your inbox gathering dust.

  • What You'll Actually Get:

    • ✓ Clarity on what's actually broken (spoiler: it's usually not what you think)

    • ✓ A tactical plan you can start implementing this week

    • ✓ Confidence that you're fixingthe right problem — no more spinning your wheels

    • “We keep missing deadlines and honestly have no idea why."

    • "Our team is stuck in Groundhog Day with the same mistakes on repeat."

    • "I know I need to hire someone, but I have no clue what that someone should actually do."

    • "We're spending on ads but nothing is converting — is it the marketing or the operations?"

    • "We just launched something and nobody showed up — where did we go wrong?"

Small business growth and sustainable operations management by Chaos Wrangler.

"I need to understand what's actually broken."

    • You're playing whack-a-mole with symptoms instead of finding the actual problem

    • Your fixes are duct tape on a dam — not a long-term strategy

    • You need a roadmap with both quick wins (30 days) and strategic fixes (6–12 months)

    • You have great operations (or are building them) but no clear picture of whether your marketing is actually working, consistent, or reaching the right people

  • 4–6 weeks going full detective on your operations and your marketing — shadowing workflows, interviewing your team (they'll tell me what they'd never say in a staff meeting), auditing your brand and messaging, and finding where time and money sneak out the back door.

    You get a comprehensive diagnostic report naming your top 5 operational bottlenecks and your top 3 marketing gaps, plus a 30–60–90 day roadmap to wrangle them — permanently.

    • 🗺️ Strategy — A 2-hour kickoff where we walk through your world, poke at the sore spots, and define what "fixed" actually means — for operations and marketing.

    • 🔨 Build — 4–6 weeks of full-on detective work: shadowing workflows, talking to your people, mapping processes, plus a marketing audit covering brand consistency, messaging clarity, your top 3 active channels, email health, and a competitive positioning snapshot.

    • 📋 Deliverables — A meaty 15–18 page diagnostic (ops bottlenecks and marketing gaps) and a 30–60–90 day roadmap that doesn't require a consultant to interpret.

    • 🛠️ Tools & Integrations — A clear read on your current stack — website, CRM, automations — and whether they're pulling their weight or just along for the ride.

    • 🤝 Support — A 60-minute findings call plus a week of "as-you-read" support so you can ask questions while the lightbulbs are still going off.

    • ✓ Clear diagnosis of what's broken and why — operations and marketing (the real why)

    • ✓ Quick wins you can implement in 30 days

    • ✓ A 6–12 month roadmap that's actually doable

    • ✓ A clear picture of whether your marketing is amplifying your business or quietly undermining it

    • ROI: Clients typically identify $15K–$50K in annual savings

    • "You're spending 15 hours/week on tasks a $20/month tool could automate."

    • "Nobody knows who owns what, so everything's falling through the cracks."

    • "Your process has 7 unnecessary steps because 'that's how we've always done it.'"

    • "You need a part-time coordinator, not a full-time manager (we'll write the job description)."

    • "We have great operations but no one knows we exist — how do we fix visibility without blowing our budget?"

    • "Our marketing and our operations are completely disconnected — promotions go out before the team knows about them."

⭐ Most Chosen | The Deep Dive — Comprehensive Ops & Marketing Audit + 30–60–90 Roadmap
For businesses playing whack-a-mole with symptoms.
Timeline:
4-6 weeks
Investment: $6,500-$10,000

Founder's journey to streamlined operations and scalable business systems success.

"I'm ready to fix this for real."

The Full Roundup: Process Redesign, Implementation & Marketing Strategy
For founders ready to fix it for real— operations and marketing.
Timeline:
6-12 weeks
Investment: $15,000-$25,000
With Website Work: $18,000-$32,000

    • You're done with duct tape solutions — you want systems that actually work

    • Your operations are the bottleneck keeping you from scaling

    • You want to delegate, but there's nothing documented enough to hand off

    • You know what's broken — you just need someone to actually fix it

    • You want to rebuild the engine and build the marketing to fill it at the same time

  • We start with a full operational audit and a brand and marketing audit, then build both fixes simultaneously — no "here's a report, good luck" situation.

    We redesign workflows, document everything so it's actually usable, define who does what (RACI mapping), and train your team hands-on. And we hand you a marketing strategy and messaging framework that actually reflects the business you're building, not the one you had before.

    We run a 2–3 week pilot, then support you through full rollout.

    • 🗺️ Strategy — We start with a dual deep dive (ops and marketing), then sit down with you to co-design how things should run and how you should be telling that story.

    • 🔨 Build — We rebuild your core workflows, map who owns what, and turn tribal knowledge into real SOPs, checklists, and training your team will actually use. Plus: Brand Messaging Framework, Ideal Customer Profile (ICP), and a 6-month Marketing Roadmap.

    • 📋 Deliverables — A working ops playbook and a marketing playbook: documented processes, role clarity, pilot results, brand voice guide, ICP, channel strategy, and a Campaign Launch Template you can reuse for every future promotion.

    • 🛠️ Tools & Integrations — Option to loop in website work so your ops and online presence get upgraded together instead of fighting each other.

    • 🤝 Support — Hands-on training, pilot and rollout support, plus a 30-day review covering both operational KPIs and marketing metrics.

    • ✓ Operations you can actually delegate and trust

    • ✓ Documented processes that survive turnover

    • ✓ Real improvements: 20–30% faster fulfillment, 95%+ accuracy, founder time reduced 50–75%

    • ✓ A marketing strategy that grows with your rebuilt operations — not one that outpaces what your team can deliver

    • ✓ A foundation that scales

    • ROI: $15K investment saving 20 hours/week = $52K/year in recovered time

    • "Founder went from 30 hours/week on operations to 8 hours/week."

    • "Fulfillment time cut in half: 3–4 days down to 1–2 days."

    • "Team actually knows who owns what (no more 'I thought you were doing that')."

    • "We rebuilt our operations, but the next bottleneck is that not enough people know how good we've gotten."

    • "We have a great product and a solid team — we just need someone to help us tell the story right."

Navigate business complexity with expert operations consulting for founder-led companies.

"I need someone in my corner as I scale."

The Long Haul: Fractional COO-Lite + Fractional CMO-Lite Advisory & Support
For scaling businesses that need someone in their corner — on the ops side, the marketing side, or both.
Timeline:
Ongoing (we’re in this together)
Investment:

  • COO Track (Operations Focus): $2,500–$5,000/month | With Website Maintenance: $2,650–$5,300/month

  • CMO Track (Marketing Focus): $3,000–$5,000/month

  • Full Partnership (Ops + Marketing): $4,500–$7,500/month

  • Hourly (as-needed): $250–$350/hour

    • You've built solid operations but need strategic guidance as you scale

    • You want someone to call when things go sideways at 4 p.m. on a Friday

    • You need a fractional COO without the $120K+ salary commitment

    • You've outgrown DIY marketing but a full-time CMO isn't in the budget — and you need someone setting strategy, not just posting on Instagram

    • Your ops and marketing are disconnected — promotions outpace fulfillment, or the business runs great but nobody knows it exists

  • Think of this as your fractional executive bench — someone who's seen your exact problems before, on both the operations side and the marketing side.

    You get regular access for strategic planning, troubleshooting, process tweaks, team coaching, campaign strategy, brand decisions, and the "is this a terrible idea?" conversations.

    The goal: avoid expensive mistakes, spot problems before they explode, and keep everything aligned with growth.

    • 🗺️ Strategy — Monthly strategy sessions and quarterly gut-checks to keep your big picture clear and your 90-day plan honest.

    • 🔨 Build — On-call brainpower for troubleshooting, hiring, vendor decisions, and those "is this a terrible idea?" moments.

    • 📋 Deliverables — Regular dashboard reviews, targeted analyses, and living documentation that grows with your business instead of lagging behind it.

    • 🛠️ Tools & Integrations — Optional website maintenance so updates, security, and performance are handled before they turn into oops moments.

    • 🤝 Support — Email/Slack access with real response times (48-hour standard, 4-hour urgent) and a safe place to say, "Okay, this just broke — now what?"

    • 🗺️ Strategy — Monthly Marketing Strategy Session (90 min): campaign planning, channel review, content priorities, and brand evolution decisions.

    • 🔨 Build — On-call brainpower for campaign development, messaging, agency and vendor oversight, and "should we run this?" decisions.

    • 📋 Deliverables — Monthly marketing performance dashboard, one marketing analysis or recommendation memo, and a campaign brief template for every launch.

    • 🛠️ Tools & Integrations — Oversight of your email platform, ad accounts, analytics tools, and marketing stack — making sure your tools are actually working for you.

    • 🤝 Support — Email/Slack access with real response times; up to 2 campaign concepts developed per quarter.

  • Full Partnership — Everything Above, Plus:

    • Monthly joint session (2 hours): ops and marketing alignment so your left hand knows what your right hand is doing

    • Monthly Friction Report: identifies exactly where operations are limiting marketing and vice versa — the silent profit killer most businesses never diagnose

    • Quarterly joint review: combined operational and marketing performance assessment + aligned 90-day forward plan

  • Shared retainer structure across 2–6 practitioners: one monthly group strategy session + one individual monthly async touchpoint per practitioner.

    Custom quote based on number of practitioners and scope.

    • ✓ Proactive problem prevention — on both the ops and marketing side

    • ✓ Strategic guidance from someone who's operated at Fortune 500 scale and brought it down to earth

    • ✓ Faster decision-making and operational confidence

    • ✓ Marketing that's aligned with what your operations can actually support — no more campaigns that break things

    • ROI: Avoiding one $25K hiring mistake pays for 6+ months of support

    • "We're launching a new product line — how do we handle fulfillment without chaos?"

    • "I'm hiring an ops manager — help me write the job description and not screw up the interviews."

    • "Our inventory system is held together with prayers — what should we switch to?"

    • "We just landed a huge wholesale order — how do we not implode trying to fulfill it?"

    • "We launched a campaign and the operations team had no idea — chaos ensued."

    • "Our brand messaging has drifted and nobody owns it — I need someone to be the keeper of the voice."

    • "We keep running promotions that work TOO well and then we can't fulfill — how do we sync these two sides?"

    • Businesses that have already worked with me

    • Founders wanting ongoing partnership

    • Companies in active growth mode

    • Businesses with solid foundations needing strategic scaling guidance

Your work is good.

Your website should say so.

Whether you need a clean digital home base or a full-on storefront built to sell while you sleep, we build websites that actually do their job — no bloated agency process, no "we'll fix that later." Just a site you're proud to send people to.

Winding Midwest country road at golden hour representing clarity and direction in small business consulting.

"I need a website. Like, yesterday."

The Homestead: Stake Your Claim Online
For businesses getting online for the first time.
Timeline:
1-2 weeks
Investment: $800–$1,500

    • You're still sending people to your Instagram page and calling it a "website".

    • You've been meaning to get online for months but keep putting it off because it feels overwhelming.

    • You need something clean, professional, and live — without six rounds of "what if we tried a different font?"

  • We skip the fluff and build you a sharp, no-nonsense digital home base — fast.


    You bring the logo, the photos, and a rough idea of what you do. We handle the rest: layout, copy placement, mobile optimization, and making sure Google can actually find you.


    In under two weeks, you've got a real website you're not embarrassed to hand out at a networking event.

  • 🗺️ Strategy — A quick intake and 30-minute kickoff to pin down what you do, who you serve, and what this first site needs to pull off.

    🔨 Build — Fast, clean website setup with up to 5 pages, your brand baked in, mobile-ready, and a contact form that actually works.

    📋 Deliverables — A real website you're not embarrassed to say out loud, plus basic SEO so Google has half a chance of finding you.

    🛠️ Tools & Integrations — Built on a platform you can manage yourself, so you can update copy and swap photos without texting a developer.

    🤝 SupportA "What's Next" walkthrough so you know how to drive the thing and where to grow from here

    • ✓ A website you're proud to send people to

    • ✓ A platform you can actually update yourself without calling anyone

    • ✓ Clarity on what your next digital move should be — no guesswork

    • "I've been in business two years and I'm still just a Facebook page."

    • "Someone asked for my website at a market and I panicked and gave them my email."

    • "I just need something up. I don't need perfect — I need done."

Organized Farmer's Market produce crate representing fresh, structured solutions for small business owners.

"I need people to actually find me — and buy from me."

⭐ Most Chosen | The Storefront: Open for Business – Standard Ecommerce & Bookings Website
Standard ecommerce & bookings website. For businesses ready to sell online properly.
Timeline:
2-3 weeks
Investment: $1,800-$3,000

    • You're selling something — products, services, bookings — and your current setup is making it harder than it needs to be

    • Customers are dropping off before they hit checkout and you have no idea why

    • You want a site that works as hard as you do, not one you have to apologize for

  • This isn't just a pretty website — it's a working one. We dig into what you're actually selling, who's buying it, and what's getting in the way.

    Then we build a site designed around your customer's journey from landing page to purchase.

    Your shop gets set up properly: product listings, checkout flow, shipping rules, the works. No duct tape, no "we'll fix that later."

  • 🗺️ Strategy — Intake and a 60-minute strategy call to figure out what you're selling, who's buying, and where they're bailing out now.

    🔨 Build — Semi-custom website with up to 8 pages and a store that's set up right — products, collections, checkout, shipping, the works.

    📋 Deliverables A shop that's easy to navigate, SEO'd across all pages, with two rounds of edits to get it feeling just right.

    🛠️ Tools & Integrations Google Analytics, email capture connected to your platform of choice, plus an optional Website Audit if you want us to stress-test the full flow.

    🤝 SupportA "What's Next" tour of your new storefront and candid advice on what your operations need to keep up.

    • ✓ A site your customers can actually navigate — and buy from

    • ✓ Ecommerce that's set up right the first time (not the third)

    • ✓ A clear picture of where your digital ops need to grow alongside your business

    • "People tell me they tried to order and gave up halfway through checkout."

    • "My product photos are great but nobody's buying — something's broken and I can't figure out what."

    • "I'm doing markets every weekend. I need my website to sell while I'm busy selling in person."

    • "I have a site but I built it myself at midnight and honestly, it shows."

Person sitting on a rock with legs extended, wearing hiking boots and jeans, overlooking a scenic mountain landscape with trees, shrubs, and clouds in the background.

"I want a website that does the work so I don’t have to."

The Full Spread: A Website Built to Scale
Premium conversion-focused website & systems build. For growing businesses that need automation.
Timeline:
4-6 weeks
Investment: $3,200-$5,000

    • You're done with "good enough" — you want a website that positions you exactly where you want to be

    • You need your site to handle bookings, payments, and customer communication without you babysitting it

    • You're growing, and your current website is already a bottleneck

  • We start with strategy before we touch a single template. We map your customer journey, clarify your positioning, and build a site that does more than look good — it converts, automates, and scales with you.

    Full custom design direction, advanced ecommerce or booking setup, email marketing integration, and a site built to hand off cleanly to your team (or to just run itself).

    Then we make sure you actually know how to use it — because the fanciest site in the world is useless if it lives in a tab you're afraid to open.

    • 🗺️ Strategy — A 90-minute brand and strategy session where we map your customer journey and decide exactly what this site should be doing for you.

    • 🔨 Build — Fully custom website design (up to 10 pages) with either advanced ecommerce or a serious booking setup, built to run without you babysitting it.

    • 📋 Deliverables — A conversion-minded site with advanced SEO, a ready-to-go welcome sequence, and three rounds of refinement baked in.

    • 🛠️ Tools & Integrations — Email, scheduling, and ecommerce stitched together so your tools actually talk to each other — with optional maintenance and launch support if you want us in your corner longer.

    • 🤝 Support — A deep-dive handoff and 30 days of post-launch support so you're not left staring at a fancy new dashboard wondering what button to push.

    • ✓ A website that's a strategic asset, not just a digital brochure

    • Automation that handles the grunt work — bookings, payments, follow-ups

    • ✓ A site your team can actually manage without needing a developer on speed dial

    • ✓ Honest insight into whether your operations are ready to handle the traffic you're about to get

    • "We redesigned our site ourselves three times. It still doesn't feel right and we don't know why."

    • "Our booking system, payment processor, and email list are three different tools that don't talk to each other."

    • "We're about to run a big campaign and I'm genuinely nervous our website can't handle it."

    • "I want to hand off website management to someone on my team — but right now only I know how any of it works."

Your marketing is working hard

It should be bringing home the herd.

From a quick Brand Roundup to a full-on marketing trail boss, we rope in your message, channels, and campaigns into a clear, working plan — so your marketing finally pulls its weight alongside the rest of your business.

Work gloves and a coiled rope hanging on a weathered fence along a dirt trail — representing The Brand Roundup, a marketing audit and clarity report that cuts what isn't working from The Wiley Haase.

"I'm throwing money at marketing and have nothing to show for it."

The Brand Roundup: Marketing Audit & Clarity Report
Rope in what's working. Cut loose what isn't. Know the difference.
Timeline:
1-2 weeks
Investment: $1,500–$2,500

    • You're spending money on marketing but have no idea what's actually driving results

    • Your brand looks different everywhere — website, social, signage, email — and you know it's a problem

    • You're about to invest in a website, a rebrand, or a paid campaign and want to know what's worth keeping first

    • You've been told your marketing is "fine" but your numbers say otherwise

  • We ride the fence on your whole operation — brand, messaging, channels, email, and search presence — and give you a clear, ranked picture of what's pulling its weight and what's dead weight.

    No 40-page slide deck. A straight-shooting report and a conversation about what to wrangle first.

    • 🗺️ Strategy — Pre-audit intake (brand, channels, goals, budget) and a 60-minute discovery call.

    • 🔨 Build — Audit across: brand consistency, messaging clarity, your top 3 active marketing channels, email marketing health (if applicable), and basic SEO and search presence.

    • 📋 Deliverables — Brand Roundup Report (8–10 pages): what's working, what's wasting money, and the 3 highest-leverage fixes — ranked by impact.

    • 🛠️ Tools & Integrations — Assessment of your current marketing tools and whether they're actually being used to their potential.

    • 🤝 Support — 30-minute findings call with prioritized recommendations and a clear picture of what to tackle first.

    • ✓ A clear read on where your marketing dollars are going — and which ones are coming back

    • ✓ Honest diagnosis before you spend more on ads, a new website, or a rebrand

    • ✓ A ranked action list you can take to any vendor (or bring back here)

    • "I've been posting consistently for two years and I have no idea if it's doing anything."

    • "Someone told me I need to rebrand. I need to know if that's actually true before I spend the money."

    • "Our marketing and our website say completely different things about what we do."

An outdoor strategy session with a notebook of marketing flowcharts, a topographic trail map, and a compass — representing The Brand Playbook, a positioning and marketing strategy service from The Wiley Haase.

"I need a real marketing game plan, not just more posts."

The Brand Playbook: Strategy, Positioning & Marketing Trail Map
The foundation that makes everything else — your website, your ads, your content — actually work.
Timeline:
3-4 weeks
Investment: $4,500-$7,000

    • You've been winging it and it's starting to show

    • You're entering a new market, launching something new, or trying to reach a different customer

    • Your competitors are outmarketing you and you don't fully understand why

    • You're growing and your original positioning no longer fits

    • You have a team or agency ready to execute — but nobody's given them a real strategy to ride from

  • We start with a 90-minute brand and strategy session, dig into your competitive landscape, and build out who your best customer actually is (not who you wish it was).

    On the other side, you get a positioning statement, messaging framework, and 6‑month trail map your team can actually execute from — no guessing, no “what should we post?” standstills.

    • 🗺️ Strategy — 90-minute brand and strategy session; competitive landscape analysis (3–5 competitors); Ideal Customer Profile development.

    • 🔨 BuildBrand Positioning Statement, Messaging Architecture (voice, tone, and key messages for each audience segment), and a Channel Strategy Recommendation so you know where to show up — and where to stop wasting time.

    • 📋 DeliverablesThe Brand Playbook: your ICP, positioning statement, messaging framework, channel strategy, and a 6‑month Marketing Trail Map with quarterly priorities, budget allocation guidance, and KPI targets.

    • 🛠️ Tools & Integrations — Channel and tool recommendations specific to your audience and budget — no generic “just post on LinkedIn” advice.

    • 🤝 Support60-minute roadmap delivery session + 1 week of email support while you're reading, digesting, and deciding what to tackle first.

    • ✓ A positioning that actually differentiates you from the competition

    • ✓ A clear picture of who your best customer is — and how to reach more of them

    • ✓ A roadmap your team (or a future hire) can actually execute without you holding their hand

    • "We've been in business for 5 years and I still struggle to explain what we do in one sentence."

    • "We tried Facebook ads, then Instagram, then email — nothing stuck and I don't know why."

    • "We're launching something new and I want to do it right this time."

    • "We have an agency but they keep asking us questions we don't know how to answer."

A long winding boardwalk trail through an autumn forest, representing The Chief Marketing Partner, a fractional CMO engagement offering senior marketing leadership for scaling small businesses from The Wiley Haase.

"I need someone to lead marketing — but I can't hire a CMO."

The Chief Marketing Partner: Fractional CMO Engagement
Senior marketing leadership. Fortune 500 experience. Small-business-sized investment.
Timeline:
3-month minimum engagement
Investment: $4,000–$7,000/month

    • You've outgrown DIY marketing but a full-time CMO isn't in the budget

    • You have marketing staff or an agency but no one is setting strategy or holding them accountable

    • You need senior leadership to drive a launch, rebrand, or sustained growth push

    • Your marketing feels reactive and scattered — you need someone who can set the direction and keep everyone rowing the same way

  • This is Fortune 500 marketing thinking applied to your actual budget and constraints — not a watered-down version, not a junior generalist calling themselves a strategist.

    You get active leadership: setting strategy, running point on campaigns, briefing and managing vendors, coaching your internal team, and owning the marketing function the way a full-time CMO would — at a fraction of the cost.

    • 🗺️ Strategy — Monthly Marketing Strategy Session (90 min): priorities, campaign planning, channel review, competitive updates, and brand evolution decisions.

    • 🔨 Build — Active marketing leadership: campaign development (up to 2 per quarter), agency and vendor briefing and oversight, team coaching and feedback.

    • 📋 Deliverables — Monthly Marketing Performance Report (channel-by-channel analysis, budget efficiency, next-step recommendations), campaign briefs, and a quarterly forward plan.

    • 🛠️ Tools & Integrations — Oversight and optimization of email platforms, ad accounts, analytics tools, and your full marketing stack.

    • 🤝 Support — Ongoing email/Slack access (48-hour standard, same-day urgent); Quarterly Marketing Review with comprehensive performance assessment and 90-day forward plan.

    • ✓ Fortune 500 marketing thinking applied to your real constraints and budget

    • ✓ Strategic leadership that makes your existing marketing efforts measurably more effective

    • ✓ Someone who can translate business goals into campaigns that actually execute — and hold everyone accountable to the plan

    • “We’ve been posting for years and I still can’t tell you what’s actually working.”

    • “We’re spending on ads, but the only thing growing is our marketing bill.”

    • “Every launch feels like starting from scratch — no plan, no rhythm, just chaos in a new outfit.”

    • “Our list is growing, but nobody’s opening, clicking, or buying — I don’t know what to fix first.”

Build Your Own Rodeo

We’ll make sure the systems can candle the stampede.

Whether you're adding a few smart upgrades or going full custom, we bundle ops and web add‑ons so everything plays nice together — no Franken‑stack, no "we'll fix that later," just a setup that actually does its job.

Pick Your Pony

A horse walking a dirt path at golden hour — representing flat-rate website enhancement services including audits, implementation, and maintenance from The Wiley Haase

Growth & Optimization (Flat-Rate)


Extended Launch Support
$500

Two more weeks of check-ins and on-call support while you settle in after launch.


Extended Advisory Support
$1,500/month (Months 2–3)

Want us riding shotgun a bit longer? Monthly check-ins to keep you on track once the dust settles.


Quarterly Optimization Review
Included in The Long Haul, or custom quote as standalone

A 90-day roadmap tune-up and performance check-in to make sure your shiny new systems are actually doing their job.

A dark horse standing strong in a wildflower field — representing flat-rate marketing add-on services including brand audits, content strategy, and clarity reporting from The Wiley Haase.

Website Enhancements (Flat-Rate)


Website Maintenance Retainer
$150–$300/month

Monthly updates, security patches, performance checkups, and a couple hours of content changes — so you can focus on running your business, not babysitting your website.


We'll poke around under the hood and give you a no-nonsense rundown on what's working (and what's not): site speed, mobile, checkout flow, and SEO — all ranked by what actually matters.

Website Operational Audit
$500


Website Implementation Package
$3,000–$5,000

Full glow-up or just a tune-up — booking, payments, CRM magic. We'll get your site wrangled and working for you.

A gray horse grazing freely in a field of pink blooms — representing custom-scope systems and automation services including CRM integration, booking setup, and email automation from The Wiley Haase.

Marketing Add-Ons
(Flat-Rate)


Marketing Signal Check
$500

A quick brand and channel mini-audit. Bolt onto any consulting or design engagement before you build anything else. Worth doing before we touch a single page.


Competitive Landscape Report
$750–$1,200

A deep look at 3–5 competitors: positioning, messaging, channels, pricing, and where your clearest differentiation opportunity lives.


Email Marketing Setup
$800–$1,500

List segmentation, a 3–5 email welcome sequence, and platform optimization (Mailchimp, Flodesk, or Klaviyo). Set it up right once — then let it run.


Content Strategy Blueprint
$1,000–$1,500

List segmentation, a 3–5 email welcome sequence, and platform optimization (Mailchimp, Flodesk, or Klaviyo). Set it up right once — then let it run.


Brand Messaging Sprint
$1,200–$1,800

One week. One mission: nail your positioning, tagline, and core message before you design anything, run any ads, or brief any vendor.


Launch Campaign Package
$2,500–$4,000

Full campaign brief, messaging architecture, and content framework for a product, service, or event launch. You execute — we arm you completely.

A white horse with a bridle standing in golden autumn light — representing flat-rate growth and optimization services including launch support, advisory retainers, and quarterly reviews from The Wiley Haase.

Systems & Automation (Custom-Scope)


Booking & Scheduling Setup
Custom quote

Need a booking or scheduling system wrangled? It's included in The Full Spread, or you can grab it à la carte — we'll help you pick the right tools and get them talking to your site.


CRM Integration & Email Automation
Custom quote

Mailchimp, Klaviyo, Flodesk — we'll set up your list, connect it to your site, and build welcome sequences that don't feel like spam.


Advanced Reporting Dashboard
Custom quote

Want to see your numbers at a glance? We'll build a dashboard with KPI baselines and performance tracking that actually makes sense for your business.

Not Sure Where to Start?

Or feeling like none of the tiers quite fit? Totally fair. Choosing the right support can feel like staring at seed packets with no planting guide, and not every business thrives in cookie-cutter conditions.

Book a quick 15-minute chat, tell me what’s going on, and I’ll ask a few pointed questions to figure out what will actually take root in your business—whether that’s the right tier, a custom mix, or letting things percolate a little longer. No pressure, no sales pitch—just straight talk.